A-PRO understands that starting a business is not an easy venture. How do I build a client base? Where do I advertise? How much is it going to cost to promote my business? Do I have to develop my own marketing materials? What is my primary market, and how do I reach it without breaking the bank?
A-PRO solves all of these start-up questions for you. We want you to be able to concentrate on what you’ve been trained to do: inspect homes using the A-PRO system. Our goal is to help you stay ahead of the competition. Here’s how we help you generate business quickly and effectively, with minimal effort on your part:
* A-PRO has pre-printed, professionally produced direct mail pieces ( postcards and self-mailers) ready for you to use. The eye-catching, high-quality, full-color mail pieces give you immediate recognition in your area and provide your business instant credibility in the marketplace. A-PRO custom laser-prints the pieces to highlight the features, phone number, address and any other details about your franchise. Then we mail your customized piece to a targeted list in your protected area. We do the mailing...you receive the qualified leads.
A-PRO saves you the time, money, and endless hassle of developing your own mail pieces. From day one, your business will project an image of professionalism and stability through materials already designed by an award-winning graphic arts team. Plus, we handle all the phases of your mailing so you can concentrate on building your business.
* A-PRO provides proven, specially prepared marketing letters that address virtually any business concern. The full range of letters include the important initial contact with a prospect, follow-up correspondence, thank you letters, requests for referrals, and others. The letters, written by home inspection professionals with a combined 50 years plus of experience, speak the language of the industry and make an impact on your prospects.
* Professional telemarketers are available to contact your database of prospective customers, advertising your business and delivering qualified leads directly to you. A-PRO spares you the often difficult job of making cold calls promoting your business, and delivers the initial leads so vital to a new business. Additionally, we are committed to keeping your name in front of the real estate agents and vendors in your area, so when they do need your services, yours is the number they call.
* Our yellow page experts provide guidance about the size and placement of effective phone book advertising. When a prospect looks through the phone book for a home inspection professional, we make sure your ad gets noticed...and gets action.
* The A-PRO marketing team analyzes the strengths and weaknesses of competition in your area for strategic market planning. We help you determine the best marketing mix to jump-start your business, while identifying new and untapped target markets that could help you build your business. |
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